Strategic management is something that makes life efficient and effective. However, as simple as it is seen everywhere, it is as technical to apply it successfully. Stability makes things easier, and when it comes to management, stability easies the efforts it takes to manage anything. Now the question arises to strategically manage the situation, which is far from being stable. This book solves the doubt about the applicability of strategic management in a volatile situation. A pandemic is an uncertain event, and it changes its graph continually. This book explains the relevance of strategic management from base to detail.
With this book, the reader will understand the history of strategic management of pandemics, businesses, and livelihood. How bad strategic management affects the authority and how one can take advantage even in the situations like pandemics with effective use of strategic management. This book discusses case studies from various parts of the world on applied strategic management during a pandemic. A live discussion with the entrepreneurs on strategic management of a business in a pandemic has also been incorporated for your thorough understanding of the concept.
This book writes about the new strategies that gave birth to the current pandemic (COVID-19), along with the use of historical strategies that have been used to manage business and livelihood. The author has tried to summarize the importance and applicability of strategic management in pandemics with this book. It carries the conceptual knowledge along with its applicability; the tips, suggestions, and points on Strategic management during the pandemic.
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